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"It´s really hard to design products by focus groups. A lot of times, people don´t know what they want until you show it to them."Steve Jobs
"Designing a product is designing a relationship."Steve Rogers
"The only important thing about design is how it relates to people."Victor Papanek
"Design is where science and art break even."Robin Mathew
"If you think it´s expensive to hire a professional to do the job, wait until you hire an amateur."Red Adair
"Technology is the campfire around which we tell our stories."Laurie Anderson
"He that will not apply new remedies must expect new evils; for time is the greatest innovator."Francis Bacon
"Product design and development is a combination of creativity and analysis. But it depends on communication."Michael Bremer
"Industrial design will be less about looks and more about personality of artifacts."Nicholas Negroponte
